Keyword Research Services
What your customers actually type, not what you assume.
- Technical fixes in weeks; rankings in 3–6 months
Businesses consistently guess their keywords wrong, because they use industry language and customers use plain language. A manufacturer sells "precision machined components"; the buyer searches "cnc job work near me".
We research what is actually searched, with real volume figures, and classify by intent — someone researching is not someone ready to buy, and the pages serving them should differ.
The output is a keyword-to-page map: which page targets which term, what is missing, and where a new page would capture demand you are not currently serving.
What's included
- Seed keyword expansion from your services
- Real search volume and difficulty data
- Intent classification — informational, commercial, transactional
- Competitor keyword gap analysis
- Long-tail and question-based opportunities
- Local and city-modified variations
- Keyword-to-page mapping
- Content gap recommendations
How we work
- 01 Audit Technical and content audit. You get the findings either way.
- 02 Research What your customers actually search, with volume and difficulty.
- 03 Fix Speed, indexing, structure and schema. Usually the fastest gains.
- 04 Build authority Content that answers real queries, plus ethical links and citations.
- 05 Report Monthly reporting against enquiries, with next month's priorities agreed.
What you receive
- Keyword research spreadsheet
- Intent classification
- Keyword-to-page map
- Content gap list
- Priority recommendations
Questions people ask
Should I target high-volume keywords?
Usually not at first. A term with 100 searches a month and clear buying intent beats one with 10,000 searches from people who will never buy.
What are long-tail keywords?
Longer, more specific phrases with lower volume and much higher intent — "cnc job work vadodara" rather than "manufacturing". They convert far better.
How often should this be redone?
Annually for most businesses, or when you add a service line or enter a new area.