Brochure Design Services
The document that has to work when you are not in the room.
- 2–4 working days for most single pieces
A company profile is usually written for the company and read by the customer, which is why so many are dull. Page one describes the founding year; the reader wanted to know whether you can solve their problem.
We structure brochures around the reader's questions and design them so the answers are findable at a glance. Where the content needs writing, we write it — that is usually where the value is.
Formats range from a simple bi-fold to a stitched multi-page profile, and we supply both print-ready artwork and a digital version for email and WhatsApp.
Work we have delivered
Pieces we produced for real clients. Never stock, never a template.
What's included
- Content structure built around reader questions
- Copywriting or editing where needed
- Bi-fold, tri-fold and multi-page layouts
- Typographic hierarchy for skim reading
- Image selection and treatment
- Print-ready artwork with bleed and imposition
- Digital PDF version for email and WhatsApp
- Editable source files
How we work
- 01 Brief What it is for, who sees it, and what it must make them do.
- 02 Concepts Usually two distinct directions rather than variations of one idea.
- 03 Refine The chosen direction developed fully, with two revision rounds included.
- 04 Deliver Print-ready and web exports, plus editable source files that are yours.
What you receive
- Print-ready brochure artwork
- Digital PDF version
- Editable source files
- Print specification sheet
Questions people ask
How many pages should a company profile be?
Eight to twelve is usually right. Beyond sixteen it stops being read and becomes something people flick through.
Do you write the content?
Yes, and we recommend it. Most profiles fail on content rather than design.
Can I have a digital version too?
Always supplied — an optimised PDF sized for email and WhatsApp, separate from the print file.
How a mark is made
Nobody draws a logo freehand.
It is built on a grid, so the spacing between the A and the N is the same relationship as the spacing between the T and the E. That is the difference between a mark that looks right at any size and one that only looks right at the size it was drawn.
Then it gets tested — weights, widths, spacing, and what survives when you take the colour away.
Redesigns
The mark on the left is what walked in the door.
A rebrand is not a fresh start. The job is to keep whatever recognition the old mark earned and throw away the rest.
-
USHA Paints
The old mark had two competing weights and no shape of its own. The redesign keeps the equity in the name and gives it a container that survives being stencilled on a tin.
-
Creative Concepts
A typed superscript replaced with a drawn monogram — the same two letters, but now something that can be embroidered, embossed and read at 12mm.
-
SHEEN to Twani
A full rename, in two moves. The leaf that was decoration in the middle version becomes the stem of the t in the final one.
One brand, sixteen answers
You see one logo. There were fifteen others.
Presenting a single option is a way of hiding the work. Every route below was drawn properly, set on four different grounds, and shown side by side — because the only way to know a mark is right is to see what it beat.
-
Four families, sixteen routes -
Each one tested on four grounds -
The chosen mark, specified in Pantone
The wall
Marks we have drawn or rebuilt.
27 of them
