Social Media Post Design
Designed to your brand, not dropped into a preset.
- 2–4 working days for most single pieces
The reason most business social media looks amateur is that it is assembled from templates. The same layout with different photographs, in a font that is not the brand's, at whatever size the tool defaulted to.
We design posts as design work — a visual system for your feed so the grid reads as one brand, correct dimensions for each placement, and text sized to be legible on a phone rather than on the designer's monitor.
Carousels get particular attention because they earn the most engagement and are the format most often done badly.
Work we have delivered
Pieces we produced for real clients. Never stock, never a template.
What's included
- Visual system so the feed reads as one brand
- Feed post design at correct dimensions
- Multi-slide carousel design
- Story graphics and templates
- Reel cover design for grid consistency
- Festival and occasion creatives
- Editable source files
How we work
- 01 Brief What it is for, who sees it, and what it must make them do.
- 02 Concepts Usually two distinct directions rather than variations of one idea.
- 03 Refine The chosen direction developed fully, with two revision rounds included.
- 04 Deliver Print-ready and web exports, plus editable source files that are yours.
What you receive
- Designed posts
- Carousel sets
- Story graphics
- Reel covers
- Editable source files
Questions people ask
What sizes do you deliver?
1080×1350 for feed (portrait performs best), 1080×1920 for stories, and 1080×1920 with a safe-area grid crop for reel covers.
Can we edit them ourselves later?
Yes. We hand over editable files, and can set up branded templates if you want to produce simple posts in-house.
How many posts per month is typical?
Twelve to twenty for most businesses. Beyond that, quality usually drops before reach improves.
How a mark is made
Nobody draws a logo freehand.
It is built on a grid, so the spacing between the A and the N is the same relationship as the spacing between the T and the E. That is the difference between a mark that looks right at any size and one that only looks right at the size it was drawn.
Then it gets tested — weights, widths, spacing, and what survives when you take the colour away.
Redesigns
The mark on the left is what walked in the door.
A rebrand is not a fresh start. The job is to keep whatever recognition the old mark earned and throw away the rest.
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USHA Paints
The old mark had two competing weights and no shape of its own. The redesign keeps the equity in the name and gives it a container that survives being stencilled on a tin.
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Creative Concepts
A typed superscript replaced with a drawn monogram — the same two letters, but now something that can be embroidered, embossed and read at 12mm.
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SHEEN to Twani
A full rename, in two moves. The leaf that was decoration in the middle version becomes the stem of the t in the final one.
One brand, sixteen answers
You see one logo. There were fifteen others.
Presenting a single option is a way of hiding the work. Every route below was drawn properly, set on four different grounds, and shown side by side — because the only way to know a mark is right is to see what it beat.
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Four families, sixteen routes -
Each one tested on four grounds -
The chosen mark, specified in Pantone
The wall
Marks we have drawn or rebuilt.
27 of them
